Concierge Medicine Trend Continues and Creates New Clients for Clinical Pathology Laboratories

MDVIP and similar concierge medicine companies are attracting patients willing to pay for improved access to physicians Concern about healthcare reforms and lower reimbursement are motivating ever more physicians to consider practicing concierge medicine. This is a practice model where the patient will pay the physician an annual retainer in return for greater access and more personal attention from the physician. Pathologists and clinical laboratory managers may be surprised to learn that the...

Boutique Medicine Venture Generates Marketing Intelligence for Procter & Gamble

Consumer products giant acquires 100% ownership of concierge medicine company Clinical laboratories and pathology groups may soon be serving physician practices owned by Procter & Gamble (P&G) (NYSE:PG). That’s because the consumer products giant now owns 100% of MDVIP, a nationwide concierge practice of 350 doctors in 28 states. The deal is noteworthy because it further expands Procter & Gamble’s presence in healthcare. In 2006, P&G invested $325 million in a joint venture...
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