National Lab Sales Excellence Award Winner for Hospital Laboratory Outreach, Sean Murnane, Northwestern Medicine-HealthLab, is a Study in Passion, Perseverance and Competitiveness

Even during healthcare’s ongoing transformation, there are hospital laboratory outreach programs prospering because they support top-producing sales representatives

Across the United States, many local clinical laboratories and hospital lab outreach programs are not only holding their own, but regularly adding new clients and taking market share away from their national lab company competitors. Such sales success by these labs goes against the popular wisdom that times are tough for smaller medical laboratories.

One common trait that these thriving lab organizations have is a productive sales and marketing program that is anchored by one or more top-producing lab sales representatives. This year, The Dark Report, Dark Daily’s sister publication, decided it was time that these lab sales success stories be made public. (more…)